Tools for Visual Communication in Service Design (A9315), 5 cr

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 Study unit                            Tools for Visual Communication in Service Design (A9315), 5.0
 Implementation                        HYA21721: 2/2017-2018 (08.01.2018 - 22.06.2018)
 Type                                  OPERATIONAL SKILLS FOR SERVICE INNOVATION AND DESIGN (A865)
 Groups                                Primary: HYA217SJ Others :
 Involved in the project
 Lecturers                             Leo Heng, Eva Forssén, Tarja Chydenius
 Number of participants                Minimum: 12 Maximum: 35
 Enrolment period                      27.11.2017 08:00 - 08.12.2017
 Main timing for implementation
 Applicabililty                        For exchange students: Yes For elective studies: Yes Open UAS student:
                                       No Suitable for virtual UAS: Yes

 Teachers                              Chydenius Tarja (Other teacher), Forssén Eva (Other teacher)
 Campus                                Laurea Leppävaara
 Main location for implementation      At the campus
 Implementation method                 Optima realization/student group, Project/venture/R&D, Web/virtual Language:
                                       English Virtuality: 4 cr Integration of R&D: 2 cr
 Implementation class
 Focus areas                           Service business
 Evaluation at the latest              15.06.2018 Storing of graded material ends.: 22.06.2019
 Exam days                             Real: -

 Having completed the study unit the   ●      communicate and share service development ideas and objectives by using
 student is able to                           graphic software
                                       ●      visualize a service development process or a service concept by using and editing
                                              computer graphics (photos, graphic elements and charts)
 Previous studies
 Previous studies, more information    Basic computer skills needed. This is a basic photo editing and graphic design course
                                       with applied focus on service design related visualization. We start from the beginners'
                                       level.
 Learning objectives                   Service development is a process involving several experts from different disciplines
                                       and responsibility areas. Being able to visualize service ideas, share and communicate
                                       effectively the service development objectives, the process and the concept becomes
                                       therefore very important. The aim of the study unit is to give practical tools for
                                       communicating and visualizing development objectives, processes or concepts and
                                       support co-creative service development methdos.
 Contents                              This is a very hands-on, practice oriented study unit. The implementation varies slightly
                                       each year depending on the study unit related project. This year, we will focus on the
                                       following areas and tools.
                                       ●       Basics of visual design (graphic design, color theory, typography, visual
                                               composition and layout, photographing)
                                       ●       Basic skills for creating visualizations using SD specific tools (customer journey
                                               maps, persona cards, visual prototypes, cartoons, story boards, blue prints etc.)
                                       ●       Free drawing basics
                                       ●       Basics of graphic visualization (Adobe Illustrator)
                                       ●       Basic process visualization (MS Visio)
 Study material                        Will be provided in the course Optima space
 Tutoring and communication            Will be provided during campus sessions and via Optima.
 Evaluation criteria and methods       Pass / failEach assignment needs to be returned by the deadline and accepted.The
                                       minimum criteria for passing any assignment is that the student shows


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Implementation plan Finished



                                 - adequate skills in mastering the basics of the program

                                 - having put effort in the professional and visual design of the assignment

                                 - shows commitment and creativity appropraite for the purpose of the visualization

                                 - the output corresponds with the designated timely resource in study points.
 Project (name)                  Visualization project for IDM (Enhance Inclusion & Diversity Management)Erasmus+
                                 project
 Work strain                     135 hours of study include:

                                 - contact sessions: 12 hours

                                 - independent study 123 hours

 Other arrangements              There will be a preassignmet due Jan 25th. Only accepted preassignment allow
                                 participation to the campus sessions.Four campus sessions at 16.30 - 19.30.:1.2.: Free
                                 drawing workshop / Leo Heng2.3.: Free drawing workshop / Leo Heng26.4. Illustrator /
                                 visualization theory17.5.Illustrator / visualization theoryThe study unit also includes
                                 online assignments and a substantial amount of independent study (123 hours equaling 4
                                 credit points).




SoleOPS 3.5.5 Study offer © 2005-2016 Solenovo Oy