Strategic service innovations and changing business models (01035), 5 op

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Implementation plan Finished



 Study unit                            Strategic service innovations and changing business models (01035), 5.0
 Implementation                        HYA1221: 1/2012-2013 (01.09.2012 - 25.01.2013)
 Type                                  VALUE CREATING COMPETENCES (0318)
 Groups                                Primary: HYA212SJ Others :
 Involved in the project
 Lecturers
 Number of participants                Minimum: Maximum:
 Enrolment period                      21.05.2012 08:00 - 03.06.2012
 Main timing for implementation
 Applicabililty                        For exchange students: Yes For elective studies: No Open UAS student:
                                       Yes Suitable for virtual UAS: No

 Teachers                              Martola Anne (Teacher in charge), Tossavainen Päivi (Other teacher)
 Campus                                Laurea Leppävaara
 Main location for implementation
 Implementation method                 Optima realization/student group, Other method of implementation,
                                       Project/venture/R&D, Web/virtual Language: English Virtuality: 0 cr Integration of
                                       R&D: 0 cr
 Implementation class
 Focus areas
 Evaluation at the latest              31.01.2013 Storing of graded material ends.: 31.08.2013
 Exam days                             Real: ei tenttiä

 Having completed the study unit the   • understand the strategic shift to service business and its impact on corporate level
 student is able to
                                       • assess service strategy and strategic choices

                                       • master the key concepts, principles and methods of strategic management

                                       • formulate innovative business models for a service business

                                       • understand the impact that a new innovative strategy has on corporate business model
                                       and competitive advantage
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