Opinto-opas
2003
Study guide
2003
Opinto-opas · Laurea – opinto-opas 2003–2004
10.1.7.2 HB2501 Design Management 2 CR 3 ECTS Credits
Study guide · Laurea – Study Guide 2003–2004
10.1.7.2 HB2501 Design Management 2 CR 3 ECTS Credits
Laurea – Study Guide 2003–2004
10.1.7.2 HB2501 Design Management 2 CR 3 ECTS Credits
Objectives
Corporate identity is seen in a holistic way as influencing the success of a company. The functions of design management are understood as part of the interpretation of the competencies to different audiences.
Content
Design Management and Competitive Edge / Corporate Culture and Corporate Message / Identity, Profile and Image / Design Management-Process / Role of Product / Operating Environment, Behaviour and Graphic Specifications in Building Corporate Image