13.1.13.20 HB7519 Judicial Framework and Norms of Marketing 2 CR 3 ECTS Credits

Objectives:
The student will acquire skills to work judicially and ethically correctly in marketing and customer relations.

Content:
Marketing Legislation and Rules and Guidelines of Marketing / International Norms of Marketing / Marketing Law, Agreements and Authorities / Ethical Norms of Marketing / Environmental Law

Method:
Lectures, exercise, examination